Celebrity Entrepinay Feature: LJ Moreno's The Lollicake Factory

By Go EntrePinay 11:09:00 PM Celebrity Entrepinay Feature

A casual encounter turned into a sweet enterprise. That was how celebrity entrepinay, LJ Moreno-Alapag founded her business, "The Lollicake Factory", located at Brgy. Kapitolyo, Pasig. Out of craving when she got back to Manila for her favorite dessert she bumped into during her US wedding planning meet-ups, LJ was quick to spot a missed opportunity in the local market for lolli cakes - delicious, rounded, chocolate-covered cakes set on lollipop sticks.

Cake pops caught LJ's eyes for her local business venture.
Photo courtesy of Hans via Pixabay

Thereafter, she went head-on with research and continuous product experimenting until finally perfecting the cake ball concept. As what she has envisioned her business to be, The Lollicake Factory these days stands as a cozy breakfast and dessert cafe serving not only lollicakes in various designs and character forms, but also cupcakes, specialty cakes, mini desserts and brunch menus.

Celebrity Entrepinay Feature