Celebrity Entrepinay Feature: Sheryl Cruz's Recycled Paper-Woven Bags

By Go EntrePinay 11:52:00 PM Celebrity Entrepinay Feature

It seems Kapuso star Sheryl Cruz has her hands definitely full. Aside from starring in GMA-7's current teledrama, Buena Familia, she has gotten also a paper weaving business to keep herself busy with. S tarted back in 2012, Sheryl landed into this business when she bumped one time into paper-woven shopping bags sold on display and bought them for Christmas gifts to friends. Eventually, she was smitten with the idea of learning the craft and the passion of designing her own pieces.

Aside from style, she's also at the helm of ensuring durability for her products through the use of bag lining and double lamination to keep the paper-based bags from being wet. From brand tags down to other bag materials and accessories, Sheryl appears to be pretty much hands-on with selection and production activities, too.

Photo courtesy of Rachel Biel via Flickr Creative Commons

Photo courtesy of Rachel Biel via Flickr Creative Commons
Woven bag samples from recycled paper present noble causes and strong marketability.

Named as Paper For Now, her business presently produces bags and wallets made from recycled newspapers that are woven intricately with bare hands of women workers, while lending to the noble cause of preserving the environment. As Sheryl finds her recycled- paper bag business a way of expressing her art, she's also happy with providing jobs to women, especially mothers, through it.

And while having the business operations lean and simple, her bags have now found their way to retail outlets like Kultura and Cash & Carry, and to trade exhibit, Manila FAME, in 2012. With combined passion and advocacy as driving forces for her business, Paper For Now certainly weaves a bright picture ahead. Hats off to you, Ms. Sheryl Cruz!